Business and economic activities are evolving from traditional
sectors to emerging ones, including beauty, fitness, and consumer
health, hence these sectors are creating increasing opportunities for
investment and employment at both global and local levels, said
Muhammad Uzair Nizam, Executive Director of Ecommerce Gateway
Pakistan.
Speaking at the inauguration of the 10th edition of Beauty, Fitness,
and Consumer Health Asia, on Thursday alongside foreign delegates from
various countries, Nizam stated that emerging sectors are no longer
niche but are gradually transforming into vital pillars of the global
economy.
He added that these sectors are generating millions of jobs across the
value chain—from manufacturing and marketing to research and
retail—significantly boosting employment rates and contributing to
GDP.
“By investing in innovation, sustainability, and inclusivity, these
industries have the power to drive socio-economic development and
improve quality of life worldwide,” he said. He further emphasized
that the beauty, fitness, and consumer health sectors generate jobs
and business opportunities, particularly for young and female
entrepreneurs.
More than 2,000 renowned brands and 350 companies from seven
countries, including the USA, China, Korea, Iran, Turkey, and
Indonesia, are participating in the expo. The exhibition is expected
to attract 40,000 visitors and generate $20 million in revenue through
service exports, B2B deals, sponsorships, and tourism-related
activities.
The event aims to provide a platform for stakeholders, experts, and
consumers in Pakistan’s emerging healthcare, fitness, and wellness
sectors. It aims to introduce various beauty trends and innovations to
the Pakistani audience, enhancing Pakistan’s global presence in these
industries.
