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Author: yasir
The Pakistan eCommerce Association (PEA) has urged the government to reduce the tax burden on the local e-commerce sector and digital payments to provide a level playing field for online sellers and domestic shopping platforms as compared with foreign marketplaces. The imposition of additional government taxes is negatively impacting the overall e-commerce ecosystem, including logistics companies, allied sectors, and overall business activities as a whole, said Omer Mubeen, Chairman – Pakistan eCommerce Association (PEA). “The tax disparity is not only limiting the growth of local businesses but is also forcing hundreds of small and medium enterprises (SMEs) and women entrepreneurs…
From highlighting the need for affordable smartphones and universal internet to pushing for a cashless, inclusive economy, Jazz leadership laid out a compelling vision for Pakistan’s digital future at the GSMA Digital Nation Summit in Islamabad. CEO Jazz and Chairman Mobilink Bank, Aamir Ibrahim, and President Consumer Division at Jazz, Kazim Mujtaba, participated in high-impact discussions that emphasized regulatory reforms, digital trust, infrastructure investment, and targeted efforts to bridge the rural-urban and gender digital divide. Powering Pakistan’s Digital Future: Inclusive Connectivity and Cross-Sector Reform In the session Building a Future-Ready Digital Pakistan, Aamir Ibrahim stressed the need for universal and…
Muhammad Ejaz Tanveer, President of the Lahore Chapter of the Pakistan Business Forum (PBF), has strongly criticised Sui Northern Gas Pipelines Limited (SNGPL) for issuing gas bills with retrospective effect, burdening industrial consumers with enormous and unjust demands. According to reports from multiple industrial units, SNGPL has issued bills demanding payment of “retrospective LNG rate differences” for the last four years. The amounts range from a few million to several crore rupees per factory, placing an unbearable financial strain on the business community. “This move is nothing short of pure harassment,” said Muhammad Ejaz Tanveer. “No business can be expected…
Coca-Cola has launched ‘Coca-Cola Utha, Zone Mein Aa’ campaign, aimed at inspiring youth to live fully in the moment and truly enjoy it. In a world saturated with digital noise and constant distractions—particularly for Gen Z, the brand is a symbol for enjoying the moment and authentic human connections. As part of the campaign, immersive Coke Zones have been established along major routes to Pakistan’s popular northern getaways. These refreshing lounges offer travelers a much-needed sanctuary to pause, unplug, and recharge. Here, amidst the iconic sounds of Coke Studio and interactive games—all paired with a perfectly chilled drink—visitors can cut…
Jahanzeb Khan, President & CEO of easypaisa digital bank, emphasized the importance of customer trust, robust security, and innovation-driven product design during his participation at the GSMA Digital Nation Summit in Islamabad on Thursday. Speaking at a fireside chat titled “From Cybersecurity to Digital Payments – Ensuring Trust in a Cashless Future,” Jahanzeb highlighted the vital role digital financial platforms play in driving the country’s financial inclusion agenda. “easypaisa is proud to lead Pakistan’s journey towards a cashless, digitally inclusive economy. We believe in striking the right balance between customer convenience and security. We will continue to work with stakeholders…
In a notable development for Pakistan’s commercial and family mobility sector, Master Changan Motors Limited (MCML) has launched upgraded variants of its two most popular vehicles, the Karvaan and the Sherpa, signaling a fresh commitment to safety, performance, and practicality. At a grand launch event held in Lahore, the company marked a milestone for the Changan Karvaan, which has now crossed 25,000 units sold in Pakistan. First introduced five years ago, the Karvaan has become a leader in its category, commanding over 52% market share in the 7-seater MPV segment. Once considered an under-served category in the automotive landscape, the…
PTCL Group (Pakistan Telecommunication Company Limited & Ufone 4G), Pakistan’s leading telecom and ICT services provider, has partnered with Teradata to transform and scale its Enterprise Data Warehouse platform. This extended engagement marks a significant milestone in the PTCL Group’s journey toward digital excellence, aligned with its vision to become a data-driven, AI-enabled enterprise. This partnership extension will enable PTCL Group to scale its data infrastructure into a high-performance, intelligent platform capable of supporting real-time insights, smarter decision-making, and enhanced customer experiences. The initiative is central to PTCL Group’s broader data and AI roadmap, aimed at creating operational agility and long-term…
realme is all set to shake up the premium smartphone category in Pakistan with the launch of its latest flagship, the realme GT 7, on August 8. This launch will mark a significant milestone as the GT 7 becomes the first smartphone in Pakistan to feature the powerful Dimensity 9400e processor, positioning it as the Ultimate Flagship Killer of 2025. Building on the momentum of its recent partnership with the Aston Martin Aramco Formula One® Team, realme continues to deliver bold innovation and standout performance. The realme GT 7 Dream Edition, co-branded with Aston Martin, reflects the brand’s focus on…
The GSMA today hosted the second edition of its Digital Nation Summit Islamabad recognising the Ministry of Information Technology and Telecommunication (MoITT), the Pakistan Telecommunication Authority (PTA), and the Pakistan’s mobile network operators for their tireless efforts and contributions toward advancing the country’s digital landscape. During the summit, the GSMA published Unlocking Pakistan’s Digital Potential: Reform, Trust and Opportunity, a new report highlighting policy opportunities for the country to close one of Asia Pacific’s most significant mobile-internet usage gaps and position Pakistan as a regional digital leader. Speaking to key decision makers at the GSMA’s Digital Nation Summit in Islamabad,…
Bank Alfalah, one of Pakistan’s leading commercial banks, has welcomed 29 outstanding individuals into the 11th batch of its prestigious Alfa Lead Management Trainee Program 2025. Launched in 2015, the program has successfully inducted over 329 management trainees, offering ambitious young professionals structured development, on-the-job learning, and strategic mentorship. The Alfa Lead Program continues to nurture the next generation of banking industry leaders.This year, the Alfa Lead Program attracted an exceptional response, drawing over 3,456 applications from top-tier universities nationwide. Following a rigorous and competency-driven selection process, including a cutting-edge behavioural assessment game, comprehensive assessment, and in-depth panel interviews, 30…
