Author: yasir

Shake Films has officially unveiled the motion poster of the big-ticket Pakistani Punjabi action film BULLAH, igniting excitement amongst fans and industry insiders alike. The film stars powerhouse performer Shaan Shahid alongside Mona Liza, Naeema Butt, Adnan Butt, Ali Josh, Maham Mirza, and Asif Khan, and marks the highly anticipated reunion of iconic duo Shaan Shahid and Saleem Sheikh on the big screen after nearly 30 years – a moment long awaited by cinema lovers. The movie is being distributed by HKC Entertainment. The motion poster offers a striking first glimpse into the epic thriller BULLAH’s intense tone and visual…

Zong, Pakistan’s leading information services and technology innovation company, has signed an agreement with the Pakistan Environmental Protection Agency (Pak-EPA) to launch a comprehensive Tree Plantation Drive across Islamabad, under its Green and Low Carbon Initiatives. The agreement was formally signed during a ceremony held at Zong Headquarters. The initiative was inaugurated with the plantation of the first sapling by Syed Abrar Hussain, Director General Pak-EPA; Dr. Mohsina Zubair, Director Pak-EPA; Nabila Yazdani, Head of Corporate Communications, Brand and Sustainability at Zong; and Andleeb Aslam, Deputy Director of Corporate Communications and Sustainability at Zong. The drive aims to address pressing…

The launch of Muhammad Saeed Mehdi’s much-anticipated memoir, The Eyewitness: Standing in the Shadows of Pakistan’s History, was held at a well-attended event in Lahore. Hosted by Lightstone Publishers, the launch brought together an audience of over 600 including diplomats, senior journalists, legal experts, academics, and literary figures, marking the unveiling of a work that contributes significantly to Pakistan’s political and journalistic record. Opening the ceremony, Ameena Saiyid, Managing Director of Lightstone Pub-lishers, highlighted the historical importance of the memoir, stating, “This bookis not merely a collection of memoirs; it is a mesmerising and eyewitness account of events that shaped…

Wafi Energy Pakistan Limited and Hyundai Nishat Motors have signed a strategic agreement for the supply of Shell lubricants for Hyundai vehicles in Pakistan. The contract signing ceremony held in Lahore marked the launch of Shell Helix HX8 0W-20 AH, a lubricant developed as per Hyundai engine requirement. The ceremony was attended by senior leadership, including Zubair Shaikh, CEO of Wafi Energy Pakistan Limited, and Hasan Mansha, CEO of Hyundai Nishat Motors. This significant milestone underscores the commitment of both organizations to deliver premium lubrication solutions. Shell Helix HX8 0W-20 AH is the second co-branded lubricant introduced under the Hyundai–Shell…

The Pakistan International Business Forum (PIBF) on Wednesday expressed strong concerns over the decision to maintain the status quo in the monetary policy and not reducing the policy rate, stating that the move has gone against the expectations of the country’s business community. In a statement, forum’s President Muhammad Ejaz Tanveer, Secretary General Malik Mahmood, Chief Organizer Maaz Qazi and Coordinator R&D Tahir Mavia said that the business community had clearly demanded a 3.5 percent reduction in the policy rate, but these concerns were not addressed by the government and the monetary authorities. “The business community has serious reservations over…

The Council of Palm Oil Producing Countries (CPOPC) concluded a mission to Karachi, reaffirming b with Pakistan as a strategic Asian palm oil market and underscoring Asia’s growing influence on global demand, market stability, and food security. The delegation met government, industry, and diplomatic stakeholders to discuss market dynamics, supply-chain resilience, and global edible oil trends, highlighting Pakistan’s role as a leading importer shaping regional trade flows. A key highlight was CPOPC Secretary General Madam Izzana Salleh’s address at the 8th Pakistan Edible Oils Conference (PEOC 2026). She emphasized that Pakistan—consuming about 4.3% of global palm oil and importing ~3.3…

WhatsApp allows its users to have a private conversation, just like one would in-person. It will always defend the right to privacy for its users, starting with default end-to-end encryption. But the organization knows that a few of the users – like journalists or public-facing figures – may need extreme safeguards against rare and highly-sophisticated cyber-attacks. That’s why a new, lockdown-style feature called Strict Account Settings has been introduced. If this feature is on, certain account settings will lock to the most restrictive settings, and it will limit how WhatsApp works in some ways, like blocking attachments and media from…

Renowned digital creator Syed Muhammad Talha has now shifted his full focus toward filmmaking and has already completed the storyboard for his upcoming project. According to details, digital media and artificial intelligence (AI) technology have introduced a new way of thinking in the fields of filmmaking and entertainment. In this evolving landscape, young director Syed Muhammad Talha is not only producing AI-based, message-driven films but is also making significant contributions in the areas of digital business and digital marketing. While speaking to the media, he said that from the very beginning, his aim has been to deliver a positive message…

Under the special directions of Chief Minister Maryam Nawaz Sharif, a high-profile workshop titled “Google AI for Public Sector: Strategic Governance & Enterprise Impact” was held at the Chief Minister’s Secretariat. The session, conducted by Tech Valley Pakistan, brought together international experts to equip the Provincial Cabinet and the CM Office with advanced AI tools for enhanced public service delivery. During the technical sessions, the ministers observed how AI can be leveraged to analyze various policy and impact reports instantly. Participants engaged in live simulations where Google Gemini was used to convert complex governmental reports into concise cabinet summaries, localized…

In a move aimed at widening access to small-ticket digital financing in Pakistan, ABHI Microfinance Bank has entered into a strategic partnership with Zanda Financial Services (Pvt.) Ltd., a technology-enabled non-banking finance company, to deliver digital lending solutions through integrated digital platforms. The collaboration combines ABHI Microfinance Bank’s regulated banking infrastructure with Zanda’s digital customer interface, creating a model that allows eligible users to apply for and access loans through a seamless mobile experience. Loan disbursement, wallet operations, and repayment channels will be supported through ABHI’s banking systems, ensuring the process operates within a secure and compliant financial framework. Industry…