Author: yasir

Telenor Pakistan has introduced two groundbreaking initiatives ‘Nayi Raah’ and Executive MBA sponsorship, aimed at fostering an inclusive and supportive work environment for women. Nayi Raah’, an industry-first part-time work model, is designed to empower women by offering them the flexibility to balance their careers with personal responsibilities. This initiative allows female professionals to actively contribute to the workforce without compromising their commitments at home, marking a significant step toward greater work-life integration. Telenor Pakistan has collaborated with the Lahore University of Management Sciences (LUMS) to offer an exclusive scholarship on Executive MBA and all Master’s programs at the Suleman…

Eocean’s implementation of the WhatsApp Business Platform for Pakistan Telecommunication Company Limited (PTCL) (a part of e&group) has earned a coveted global recognition from Meta, positioning Pakistan on the world stage for digital transformation success. This acknowledgment highlights how Eocean’s Digital Connect, a customer engagement platform built on top of official WhatsApp Business APIs, automates customer interactions at scale. Through Eocean’s implementation of WhatsApp Business API, millions of PTCL customers can now lodge complaints, troubleshoot issues, pay bills, and access add-on services—all within a WhatsApp Chat. This self-service platform not only delivers instant, personalized assistance but also streamlines PTCL’s customer…

Eid in Dubai is a time of joy, celebration, and togetherness, bringing a unique blend of cultural traditions, vibrant festivities, and thrilling experiences. From prayers at stunning mosques to shopping for festive deals and watching breathtaking fireworks, Dubai offers something special for everyone. Here’s how to make the most of Eid in Dubai. Begin the day with prayers A spiritual start to Eid is essential, and Jumeirah Mosque is one of the most renowned places for prayers. Located at Jumeirah Beach Road and known for its stunning Islamic architecture, this mosque is open to both Muslims and non-Muslims who wish to learn…

Pakistan’s leading digital microfinance institution, Mobilink Bank, has solidified its standing as a trailblazer in women’s financial inclusion and economic empowerment by winning the ‘CMO Marketing Campaign’ Award at the GSMA Global Mobile (GLOMO) Awards during Mobile World Congress 2025. The award recognizes Mobilink Bank’s groundbreaking campaign – The Invisible Heirs, which addresses the systemic denial of women’s inheritance rights in Pakistan and empowers them with innovative tools to claim what is lawfully theirs. This marks a historic milestone as Pakistan’s first-ever win in the prestigious GLOMO Awards under the CMO Marketing Campaign category. The Invisible Heirs campaign aims to tackle…

Muhammad Zohaib Khan, Former Chairman of P@SHA (Pakistan IT IndustryAssociation), has called upon Prime Minister Mian Muhammad ShehbazSharif to announce a special package for the IT industry in theupcoming budget. Given the Prime Minister’s clear vision for a digitaland knowledge economy through initiatives like Uraaan Pakistan, it iscrucial to introduce strong policy reforms and incentives to ensuresustainable growth in the sector.This year, Pakistan’s IT industry is projected to achieveapproximately $3.6 billion in exports, a testament to the focusedapproach of the Special Investment Facilitation Council (SIFC) on theIT sector and the tireless efforts of the Ministry of IT & Telecom,Pakistan Software…

Ecostar, part of DWP Group being Pakistan’s leading business conglomerate serving since 1999 with an international footprint, and a leading name in consumer electronics, has officially collaborated with the Lahore Polo Club to present the highly anticipated EcoStar Super League 2025. The prestigious tournament will take place over four weeks, and will feature 10 competitive teams battling for the championship. A formal collaboration event was held at the Lahore Polo Club, Golf Land, G.O.R. – I, where representatives from both organizations came together to mark this strategic partnership. The event was attended by media professionals, sports enthusiasts, and other distinguished…

Dr Sulaiman Shahabuddin, President of Aga Khan University (AKU) was awarded the Sitara-i-Imtiaz, by the President of Pakistan, Asif Ali Zardari. This prestigious recognition celebrates Dr. Shahabuddin’s significant contributions to the education and health sectors. The timing was particularly meaningful as the award was conferred on Pakistan Day, March 23, a day of national pride. Dr Shahabuddin’s contributions reflect his loyalty and alignment with AKU’s mission to empower people in the developing world. Since his appointment by AKU’s founding Chancellor, His Late Highness the Aga Khan IV, as President in 2021, the University has continued to positively impact millions of…

Starlink, the satellite-based internet service by SpaceX, has secured a provisional registration from the Pakistan Space Activities Regulatory Board (PSARB), marking its first official step toward launching operations in the country. However, while its entry has sparked excitement over the prospect of high-speed internet in remote areas, its journey forward remains tangled in bureaucratic, financial, and technical hurdles. Before Starlink can officially roll out its services, it must obtain a formal license from the Pakistan Telecommunication Authority (PTA), establish ground gateway stations, and comply with security and regulatory requirements. Industry experts estimate that this process could take up to a…

Mashreq Pakistan, part of leading financial institution in the MENA region, Mashreq, is pleased to announce the appointment of Syed Jaffar Abbas Shirazi Head of NEOBiz at Mashreq Pakistan. With this appointment, Mashreq reaffirms its commitment to strengthening its recently launched pilot operations in Pakistan and advancing its digital-first vision. In his new role, Jaffar will lead and expand Mashreq’s digital banking unit dedicated to SME customers in Pakistan, overseeing strategy, product development, client experience, risk management, data analytics, and the advancement of digital banking channels to drive nationwide cash digitization. With over 15 years of experience in digital banking,…

Pakistan National Day celebrated in Tehran To commemorate Pakistan National Day, Ambassador of Pakistan in Iran H.E. Mr. Muhammad Mudassir Tipu hosted Pakistani Flag hoisting ceremony along-with Pakistan community at Pakistan House today. The ceremony began with the recitation from Holy Quran followed by national anthems of both Pakistan and Iran. The messages of President and Prime Minister of Pakistan were also read out on the occasion. Ambassador Tipu welcomed the guests and highlighted the historical significance of Pakistan National Day. He stressed that Pakistan and Iran always stood with each other. Both the countries understand and appreciate each other’s…