Author: yasir

TCL, Pakistan’s No. 1 LED TV Brand, proudly announces the elevation of its partnership with Arsenal Football Club to a global level, becoming Arsenal’s Official Global Consumer Electronics Partner. This milestone marks a new era in the relationship between two iconic brands driven by shared values of innovation, excellence, and progress. Building on a successful regional partnership in the UK, Middle East, and Africa since 2023, TCL and Arsenal are now taking their collaboration global, connecting with fans and consumers in more markets through shared values of innovation, performance, and progress. General Manager TCL Middle East & Africa, Sunny Yang,…

IBA Karachi and Oil & Gas Development Company Limited (OGDCL) have launched the IBA x OGDCL Leadership Academy—a first-of-its-kind platform in Pakistan focused on executive leadership, institutional transformation, and conflict resolution in the energy sector and beyond. This strategic launch was led by the IBA’s Center for Executive Education (CEE). The landmark launch, held at OGDCL’s Head Office, also includes the establishment of a dedicated Alternative Dispute Resolution (ADR) Desk, offering out-of-court solutions for commercial and workplace disputes in the energy sector. The MoU was signed by Dr. S Akbar Zaidi, Executive Director, IBA Karachi, and Mr. Ahmed Hayat Lak,…

The Pakistan Dairy Association (PDA) recently convened a high-level National Seminar in Lahore to commemorate World Milk Day under the theme “Safe Milk, Safe Nation: Affordable Dairy for a Healthier Nation.” The event brought together senior government officials, industry leaders, and dairy experts to advocate for a national shift toward safer, regulated milk and to explore the strategic role of the formal dairy sector in enhancing public health, food security, and sustainable economic development. Dr. Shehzad Amin, Chief Executive Officer of Pakistan Dairy Association, opened the seminar by highlighting the central role of dairy in public health and national development.…

Farooq Naseem, Chairman and CEO of DWP Group, delivered a keynote address at the University of Management and Technology (UMT), Lahore, for its flagship event titled “Business Leaders with Future Leaders,” which was moderated by President UMT, Ibrahim Hassan Murad. The event aimed to bridge the gap between academia and industry by connecting accomplished business leaders with aspiring students. Held at the Hakeem Saeed Hall, the interactive session focused on leadership challenges and growth opportunities in today’s evolving business landscape. Speaking to a packed audience of young students and faculty members, Farooq Naseem shared powerful insights from his journey as…

tapmad unveiled its much-anticipated original series Shamsher with a star-studded and emotionally charged trailer launch event on May 28, 2025, at Pearl Continental Karachi’s Zaver Hall. The event was a dynamic celebration that brought together the worlds of entertainment and sport, weaving storytelling with national pride and cultural legacy. Leading the evening were the show’s stars Farhan Saeed, Hareem Farooq, Behroze Sabzwari, and Umer Aalam, joined by producer Nina Kashif and director Shehrazade Sheikh. A special tribute was held to honor Pakistan’s hockey legends, including Qamar Ibrahim, Sameer Hussain, and current national team captain Amad Butt. The presence of these…

Summer is the perfect time to press pause and reconnect as a family. And when it comes to destinations that mix adventure, creativity, and fun, no city brings it all together quite like Dubai. From glowing digital playgrounds to record-breaking waterparks and action-packed theme parks, these five attractions offer memorable experiences to enjoy together – no matter what kind of activities everyone prefers. 1. House of Hype In the heart of Dubai Mall’s Chinatown lies House of Hype, an immersive entertainment universe where imagination runs wild. Spread across a glowing landscape of neon cities and digital gardens, the space features…

The Global Alliance for Improved Nutrition (GAIN), in collaboration with leading academic institutions, inaugurated a two-day Capacity Building Workshop on Food Systems Courses for university faculty on May 29–30, 2025, at Avari Hotel, Lahore. The workshop brought together over 40 faculty members from 10 universities across Lahore and Faisalabad, demonstrating a shared commitment to advancing food systems education and strengthening nutrition-sensitive policy development in Pakistan. The primary aim of the training was to equip university faculty with the knowledge, methodologies, and pedagogical tools needed to integrate food systems thinking into academic curricula. The initiative supports both national and global efforts…

Lucky Cement Limited in collaboration with Al Shifa trust organized a three-day Eye Care Camp for the general public at its Pezu Plant from May 26 to 28, 2025, as part of its community welfare initiatives. A total of 1,563 patients were treated during the camp, which provided eye check-ups, vision assessments, prescription glasses, and treatment for common eye conditions. Patients requiring further care were referred to specialized facilities. A team of qualified ophthalmologists and support staff ensured quality care. Free medicines and eyeglasses were also distributed to those in need. The camp offered much-needed medical support to residents of…

The Pakistan Freelancers Association (PAFLA), the national-levelrepresentative body of freelancers, and Innovista, a NationalInitiative of SIFC for collaborative workspaces and innovativeplatforms, have announced a strategic partnership aimed at creatingtransformative opportunities, including capacity building and businesscollaboration more than 50,000 freelancers every year across Pakistan.This landmark collaboration is set to reshape the freelance ecosystemthrough capacity building, digital infrastructure, and policyadvocacy—paving the way for freelancers to play an even more criticalrole in the national economy.Chairman PAFLA Ibrahim Amin and CEO Innovista Hisham Sarwar signed theMOA in Islamabad to launch collaborative events and impactfulinitiatives aimed at empowering youth across Pakistan throughfreelancing and digital skills.”Freelancers…

In a continued effort to prioritize rider well-being, foodpanda partnered with Karachi Traffic Police to conduct a comprehensive road safety training session for delivery riders. Led by Trainer Inspector M Sohail and unwavering support of DIG Traffic Syed Pir Muhammad Shah, the session focused on defensive driving techniques, traffic laws, hazard perception, safe vehicle handling, and emergency response procedures. This initiative underscores foodpanda’s commitment to fostering a safer, more responsible delivery ecosystem.