LAHORE – Recognising the needs of the masses for financial solutions aimed at providing insurance protection and savings, Easypaisa has partnered with EFU Life to take a step towards financial inclusion, by launching a range of products, the first being Easypaisa Kamyab Mustakbil. This is a unique, ethical and Shariah-compliant financial planning solution that provides customers, especially the under-privileged, with a simple and secure insurance plan starting for as low as Rs500 per annum. In case of the customer’s unfortunate demise, the subsequent coverage amount can be utilized for sponsoring their child’s education, receiving monthly returns to the Easypaisa Savings Account or avail the option of receiving a lump sum amount. Easypaisa will also offer limited scholarships to Easypaisa Kamyab Mustakbil subscribers through a lucky draw every year.
On the launch ceremony of the strategic partnership, Muhammad Yahya Khan, Head of Easypaisa said, “Easypaisa aims to bring more security and peace of mind to the millions of Pakistanis who are unaware of the benefits of life insurance. Through products like Easypaisa Kamyab Mustakbil, we are striving hard to provide financial inclusion as well as an opportunity to build formal savings.”