P&G Pakistan has been working towards Gender Equality (GE) in Pakistan through its global initiative #WeSeeEqual
Lahore (Muhammad Yasir) To recognize the contribution in promoting Gender Equality in Pakistan, Overseas Investors Chamber of Commerce and Industry (OICCI) recently awarded P&G Pakistan with the title of Champion of 2020 at the OICCI Women Empowerment Awards 2020. The virtual award ceremony was attended by a large number of CEOs, HR and other senior executives from different OICCI member companies, as well as diplomats and other distinguished guests.
OICCI is the largest industry body of foreign investors operating in Pakistan with 200+ member companies. OICCI Women Empowerment Awards are held annually and the nominations are judged by an independent jury that vets the performance of shortlisted companies whereas the Champion title is awarded on a company’s overall performance in all categories.
P&G Pakistan has been working towards Gender Equality (GE) in Pakistan through its global initiative #WeSeeEqual. The Company focuses on a holistic approach to empower women, within the organization as well as through community impact and supplier diversity programs. Over the years P&G Pakistan has increased its voicing, through advertising and media, to tackle gender biasness. The Company has been investing in girl education along with creating economic opportunities for women through brand and corporate programs. P&G Pakistan is also one of the leading companies that has successfully created an inclusive environment for employees with 50-50 representation for both women and men.
Commenting on the receipt of this prestigious award the SVP and CEO of P&G Pakistan, Sami Ahmed said “It is a matter of great pride for P&G Pakistan to be recognized as the Champion of 2020 by the OICCI at the Women Empowerment Awards. The collective effort of all the organizations that were nominated for the awards, has and will continue to leave an everlasting impact in empowering the women of Pakistan. Through our #WeSeeEqual platform, we aim to spark conversations and motivate change to build a better world for everyone. We will continue to remain steadfast in our approach to make a positive impact by promoting equal representation and opportunities for all individuals in the workplace, in the communities and in the country.”
Gender diversity is an important aspect of P&G’s overall diversity and inclusion mission. The Company aims to attract, recruit and retain the top talent in Pakistan with a special focus on women via a range of strong diversity programs. P&G is also a member of the US-Pakistan Women’s Council (USPWC) in its mission to promote the economic participation of women in the workforce in Pakistan. As the founding member of the USPWC’s corporate initiative. In partnership with Health Oriented Preventive Education (HOPE) and READ Foundation, P&G has provided quality education to nearly thousands of girls from underprivileged communities in Pakistan. Furthermore, P&G brands have been committed to empowering women and young girls with confidence in Pakistan through campaigns such as the #AlwaysAzaad, #MyFutureStartsToday and Karo Yaqeen as well as Pantene #StrongIsBeautiful and Pampers #DadsCanChange.